
Nelson Parts is an ASA-100 certified aircraft parts supplier serving airlines, MROs, and brokers worldwide. Operating with a lean team and a teardown-driven inventory model, the business is built on reliability, traceability, and compliance.
But as teardown activity increased and inventory expanded, one thing became clear: growth would stall without stronger systems.
“We needed to sell as many components as possible — but we couldn’t just keep hiring people.”
Nelson chose Salesforce for its flexibility. What they needed was help achieving the required next was speed, structure, and execution.
Quoting was the major bottleneck.
“Before automation, we were sending maybe two to three hundred quotes a month. That simply wasn’t scalable.”
They needed a system that could increase capacity immediately — not a multi-year transformation project.
Prodigy and Nelson Parts jointly developed and implemented an auto-quote solution inside Salesforce — fast. The system automated pricing logic and quote generation, dramatically reducing manual effort while maintaining flexibility. The solution was designed to be adaptable, covering the majority of Nelson’s core sales process while leaving room for evolution.
“The auto-quote product is so good and it’s designed to be easily adapted to customer requirements.”
With quoting stabilized, the next phase began: building a branded customer portal that will allow Nelson to sell components directly online. The roadmap also includes Sales Cloud optimization and marketing automation activation to support continued scale.
Flexibility was critical — both in the technology and in the delivery approach.
“Flexibility is extremely important — at the product level and the team level.”
The results were immediate and measurable:
“We more than tripled our capacity.”
Most importantly, the team now has breathing room.
“Now we have time to build the next step.”
Instead of firefighting manual processes, Nelson is focused on expanding their portal and strengthening customer experience.
For Nelson, speed and professionalism mattered.
“Prodigy implemented hugely impactful changes quickly.”
“Good communication. Flexible team. Limited bureaucracy.”
“Absolutely great experience.”
With a lean internal team, they needed a partner that would proactively embrace challenges rather than add complexity.
Nelson would readily recommend the team to other aviation aftermarket businesses looking to build their own scalable systems:
“Really good guys. Very professional. They helped us create our own system.”